Bing Places - My Claimed Business Is Not Showing Up Accurately When Searching On Bing

Brooke B 15 Reputation points
2025-11-04T22:58:18.8733333+00:00

I claimed my business on Google and synced the profile to Bing sometime last year. Now, when I search for my business on Bing, the old, out-of-date, inaccurate version of my business shows up instead of my owned, updated and accurate version of the business. Bing says they synced my business with Google as recently as 3 weeks ago, although I have not changed any information to the profile for many months, so there would not have been any changes to the profile the last time it synced. Why is my claimed business not showing up properly on search and how do I fix this?

Bing | Search | Unexpected search results

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  1. Brooke B 15 Reputation points
    2025-11-05T20:13:59.3866667+00:00

    To resolve this, we recommend signing in to your Bing Places account and verifying that your business profile is published and marked as “active.” You can also manually update or re-submit your business details to prompt a refresh in Bing’s search index. If the issue persists submitting a support request through Bing Places Help will allow the team to investigate and correct any indexing conflicts or outdated data.

    I signed into my Bing Places account and verified that all of my business profiles are published and marked as active. I also manually synced my business.

    How do I manually update or re-submit my business details? The information in my listing is correct, but even still, all of the fields are grayed out, and I'm unable to click into or make edits to them. Even after unlinking my Google Business profile, the fields are still grayed out and uneditable, and the search listing is still wrong.

    How do I submit a support request through Bing Places Help? I have tried several times to chat with a virtual help agent, but after waiting for more than an hour several times, I'm never connected with one despite it saying I'm next in line to receive help. I have tried this several different times from different browsers at different times of day - all the same. I'm not offered any other way to get help - no form, phone or email is available to me from the Bing Places dashboard.

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  2. Mike Johnson - Ocala Pro AC Repair 0 Reputation points
    2026-11-12T09:26:24.25+00:00

    The fields are greyed out because the listing is still in a Google-synced state. While that sync is active, Bing treats Google Business Profile as the source of the data and locks the fields in its own dashboard — and unlinking does not release the lock straight away.

    1. Make the correction in Google Business Profile, not in Bing. While the sync is connected, Google is the master record; any edit you manage to make in Bing gets overwritten by the next sync.
    2. After editing in Google, re-sync from the Bing Places dashboard and allow 7–12 days for the corrected details to publish. A manual sync starts the process; it does not finish it.
    3. If you have already unlinked Google, wait before expecting the fields to unlock. The disconnection takes time to work through on Bing's side, and the fields stay greyed out until it has fully cleared. Do not keep unlinking and relinking — each change restarts that wait.
    4. Only edit in Bing once the sync is fully disconnected and the fields are editable again. Editing in both places while a sync is half-alive is what keeps the search listing wrong.
    5. If the fields are still greyed out days after a full disconnection, raise it through the dashboard, not the chat queue: sign in, scroll to the bottom of the dashboard, select Support, then Contact Support. State the date you disconnected the sync, that the fields are still greyed out, and include the link to the listing.

    Common mistakes to check: editing in Bing while Google sync is still on and expecting it to stick; unlinking Google and expecting the fields to unlock immediately; and using the chat queue, which other users on this thread have reported never connecting, instead of the support form inside the dashboard.

    Official link (only link in the answer): https://www.bingplaces.com/DashBoard/Support

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  3. Marcelo Mendoza 10,775 Reputation points Independent Advisor
    2025-11-05T01:10:17.8133333+00:00

    Hello Brooke,

    Thanks for reaching out I understand how frustrating it must be to see outdated information about your business on Bing especially after you've taken the time to claim and sync your profile. We appreciate your effort in keeping your business details accurate and up to date.

    It’s possible that Bing is still displaying cached or indexed data from before your profile was updated which can happen if the sync process didn’t fully overwrite the previous listing. Even though Bing Places syncs with Google periodically discrepancies may occur if the business listing was previously indexed under different metadata or if there are duplicate entries in the system.

    To resolve this, we recommend signing in to your Bing Places account and verifying that your business profile is published and marked as “active.” You can also manually update or re-submit your business details to prompt a refresh in Bing’s search index. If the issue persists submitting a support request through Bing Places Help will allow the team to investigate and correct any indexing conflicts or outdated data.

    Have you noticed if the incorrect listing appears under a different business name or address variation?

    I hope this answer is helpful if you have further questions feel free to reply back

    Regards,

    Marcelo

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