A family of Microsoft word processing software products for creating web, email, and print documents.
Picture Content Controls are a good way to create a picture placement that is a known height. They are added from the Developer tab, which may not be visible in your copy of Word. To show it, use File>Options>Customize Ribbon. In the right-hand list of Main Tabs, check Developer to add the Developer tab to your Word installation.
From that tab, you can add a Picture Content Control. A picture added to that control will display at the same height that the control has been set to. The width will vary depending on the aspect ratio of the picture.